We are looking for a Marketing Manager to join our San Diego office. In short, as marketing manager you will be responsible for overseeing a team of Coast Creative account managers—and subsequently their client accounts. Your day will often consist of internal meetings with account managers and coordinators to check in on client projects, analyzing previous efforts, and brainstorming next steps. You will also be expected to attend client meetings, participate in management meetings, and assist on Coast Creative growth efforts. The key to our company’s success is client satisfaction. That means your key to success is ensuring your team is meeting KPIs, exceeding expectations and fostering strong client relationships.
The Qualifications We Want
- 5+ years marketing/digital marketing experience
- Preferably with 2+ years management experience
- Strong understanding of digital advertising and analytics and its application to marketing campaigns
- Experience in e-commerce digital marketing
- Experience managing social media accounts
- Working knowledge of website development, SEO and web content
- WordPress and Shopify experience a plus
- BA/BS in Marketing or related field
The Qualities the Job Requires
Excellent Communication & Interpersonal Skills—You will be overseeing a team of account managers and assisting them with marketing, strategy, client relations and more. Our marketing manager will be involved at all levels of the organization including regular meetings with account managers and accompanying account managers to their client-facing meetings.
Skilled Account and Campaign Analysis—We need someone who can take a hard look at our client accounts and their respective campaigns to evaluate them on a variety of merits. You will need to analyze for wins, short-comings and areas for improvement. The ideal candidate will have experience in reviewing and evaluating tools like Google Analytics, Google Adwords and Facebook Adwords.
Next Level Organization—As marketing manager, you are overseeing a team of account managers/coordinators and will be involved in a large number of client accounts. This means a high level of organization is imperative to your success. It’s probably a good idea if you enjoy a clean inbox and checking off a daily list.
A Keen Eye for the Creative—We’re a creative agency and that means you are going to be involved in brainstorming about, consulting for and critiquing on a variety of creative projects. We are seeking a candidate with marketing experience to ensure the director would be able to review video edits, assess email campaigns, weigh in on a website build, and approve content calendars (among other projects). All of this means you need to have the eye to discern creative projects that meet our expected level of quality from those that need a little work.
FYI: We are looking for someone who will provide quality, specific and constructive feedback … so “jazz it up a bit” just won’t do.
So, if you’re a solutions-oriented, extra organized, analytical type with a flair for the creative, we definitely want to see that resume.
To apply, email a resume and cover letter to email@example.com. Subject: Coast Creative Application – Marketing Manager